Fohr is an Influencer Marketing platform for brands and influencers. Registered influencers on Fohr are given a profile that houses expanded information about your audience. Where your followers are located, whether they are married or single and even more in depth statistics. I was immediately sold on the benefits as a content creator, it gave me a better understanding of my audience and created campaign opportunities.
The first reason why you should create Fohr profile is that you can have your following and reach verified. This will let brands know that you don’t have fake or bot followers. A verified reach also lets brands know that they can market their products or services with you and it’ll reach a potential target market.
The second reason is that you can use all the in-depth information to create the perfect content for your audience. Below are charts from my Fohr profile. The majority of my audience is female and married which I was surprised by. 70% of my audience doesn’t have any kids. This is really good information especially if you want to create products for your audience as well. You can use the information to your advantage and it’s free!
Being registered with Fohr will increase your chances of being recognized by brands. I get an email monthly about opportunities to work with brands. I have had four paid collaborations through Fohr which is great! These brands included Dove, Suave and UrbanskinRX.
Fohr also has a dashboard that you can access from your profile to do surveys based on upcoming opportunities or share your interest for product exchange collaborations. Simply the easiest way to position yourself for more opportunities as a content creator.
Are you looking to taking being an influencer to the next level? Check out my blog post on 5 Influencer Brand Platforms To Secure Brand Collaborations !
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